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At the very least you should be following Paddy Power on social media. They have earned a reputation for being a little irreverent with their creative output. On any given week they will deliver enough content to keep you laughing for days.
But that doesn’t mean they are irreverent when it comes to their business. As an Irish bookmaker horse racing plays a huge part in their coverage. Although they have grown so huge they now cover all manner of sports extensively. And that includes Scottish football.
They have also grown so huge as to have a big presence on the UK high street. They have followed Coral by introducing a card that allows you to access your online cash on the street. The Paddy Power Cash Card Plus goes a step further and allows you to withdraw winnings from a bank machine.
Paddy Power have a better than average sign up offer where you can get £30 in free bets for your first £10 bet. But their best feature could be ‘Power Play’. They regularly enhance the odds on particular events and offer the enhanced price via email. These enhancements are often well worth the time.
Their prices on Scottish football markets leave a lot to be desired. It may be that they spend so much on their marketing the bottom line is affected. This leaves them shaving a little off their over round to make up the gap.
However, if you are partial to betting on League Of Ireland football you should have a Paddy Power account. Or if you bet on the English Premier League. Thats is their main football focus and they are often market leaders on that front.
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